MTN Ghana has partnered with Econet Media’s Kwese TV, Africa’s newest multi-platform Pay TV network, to deliver world-class video content to Ghanaian consumers.
Leveraging MTN’s superfast 4G LTE network, subscribers will be able to experience Kwesé TV’s premium entertainment and sports content seamlessly on their mobile devices, taking TV beyond the traditional model to an even wider audience. MTN Ghana subscribers will be able to stream Kwesé TV programming including live action from the NBA, English Premier League, Brazilian soccer and other sports leagues, as well as first-to-market entertainment programming from the likes of Revolt and VICELAND available exclusively on Kwesé TV.
Commenting on the agreement, Asher Khan, Chief Marketing Officer, MTN Ghana, said “We are excited to partner with Africa’s newest media company to give our subscribers the kind of rich and engaging video content they have been looking for on the largest mobile network in Ghana. This entertainment service is part of our efforts to deliver bold new digital solutions to our customers.”
“As a multi-platform media company our goal is to deliver our programming to viewers however and wherever they want it. By partnering with MTN Ghana, we can together deliver a unique viewing experience through our premium programming and their network. We are focussed on expanding the reach of our product across the continent and this is the first of a number of such agreements with Mobile network operators which will be announced in due course.” said Econet Media President & Chief Executive Officer Joseph Hundah “.
Kwesé TV’s offering will be available in the market in the coming months through MTN video packages.